Everyone loves cookies. Or do they?
Just like oatmeal raisin, people either love or hate third-party web cookies.
Now, major players like Google are trying to phase them out altogether.
This emerging shift away from third-party cookies has become known as the “cookieless future.”
Though experts say that a cookieless future bodes well for privacy and
security, it undoubtedly presents many challenges and obstacles for marketers, businesses, and site owners.
Even consumers will have a few things to work around.
With the cookieless future just over the horizon, now’s the best time to prepare.
In this guide you will learn more about the cookieless future, its impacts, and how we can all make the most of it.