Anyone who has ever conducted keyword research is well aware of the term “long-tail keywords.”

But at the same time, it may not be crystal clear to everyone what they really are.

What are long-tail keywords in the context of SEO?

Do long-tail keywords always have a low search volume?

Do they always consist of 3-5+ words?

Do they always have low competition?

As you would expect, long-tail keywords are a fairly complex topic that can get pretty confusing, so the short answer is both yes and no.

To explain it, a longer, more elaborate answer must be given.

So let us have a look at that detailed answer in this guide to finding Long-Tail Keywords.

The back-to-school retail season has begun, and a well-executed email marketing campaign can boost sales.

Last month, the National Retail Federation surveyed U.S. shoppers about their back-to-school (and college) spending.

The NRF then projected purchases this year for elementary through high school students at $41 billion, up from the previous high of $37 billion in 2021, while folks headed to college would spend $94 billion, up from last year’s $20 billion.

Bottom line - this has the makings of a lucrative back-to-school season for those prepared for it.

So let us look at the seven email sequences that can help you get your piece of that pie.

Links connect web pages on the internet together.

But when you see a link, there are two parts to it.

The first is the hypertext or anchor text, a visible group of words to which a URL (that is, the Uniform Resource Locator) has been attached.

The second part, which is usually hidden, is the web address or URL pointing to a place on a computer network and determining how to retrieve data from there.

This URL is displayed when you hover over a hypertext with your mouse.

Hovering over one might appear insignificant, but it’s not.

In fact, you should always hover over links in your web browser before clicking.

Here are a few reasons why.

Domain names are the equivalent of real estate.

But the right domain name can also be a money powerhouse.

You probably paid as little as $10 to $20 for your domain name, but the biggest names out there cost a lot more than that.

"The most expensive domain name acquisition to date was the purchase of “Cars.com” in 2014 by Gannett, in a deal that valued the domain at a whopping $872 million.

Source: Name.com"

With such huge value, it’s no surprise that domain hijacking has become a significant threat — a threat often overlooked but capable of causing immense damage if not dealt with promptly and correctly.

If you have or are wanting to purchase a domain name, you should take a few minutes to read this guide, make notes and keep your domain names safe from the hijackers.

Most of the discourse surrounding the impact of artificial intelligence (AI) on SEO has been about content creation.

This makes perfect sense.

Large language models (LLMs) have fundamentally changed the speed at which businesses and individuals can produce blog posts, marketing copy, social media posts and much more.

I am not the first to provide the caveat that while AI tools can help you speed up your writing process, they can also open up your site to a variety of SEO risks including duplicate content, violations of Google’s E-E-A-T Guidelines, generally robotic copywriting that is devoid of brand voice and personality, and a host of other issues.

In this guide, I want to highlight some ways that free AI tools like ChatGPT can help SEO’s with all sorts of other tasks, other than creating content.

There are a wide range of things that SEOs do everyday that can significantly be sped up or even completely done by free AI tools like ChatGPT.

These can range from On-Page SEO optimizations to Technical SEO projects.

Let’s get into it.