Hello & Welcome
To this week's Tips, Guides and News You Can Use.

What's Really the Best Headline Length?

First off, I want to congratulate you for taking time to even show interest in the best practices for creating the perfect headline.

Far too often are writers overlooking the importance of a headline, instantly cutting their potential traffic to a fraction of what it could be.

While the content of your headline is just as important, the length of your headline should also be on your radar.

Did you know that the length of your headline can sometimes help determine whether your readers will feel engaged enough to click through to your content?

Outbrain claims that you only have a few seconds to catch your target’s attention through your headline before they continue to skim through other search results. That’s not a lot of time to shoot your shot.

You need to have a brief enough headline that gives your audience the gist of what your content has in store, but it can’t be too long — otherwise they lose interest, and you risk losing them entirely.

Let’s get to the core of why you’re really here — read on to get some more details about the optimal headline length, and why word and character count make such a difference to your traffic rates.

These 1929 Copyrighted Works Enter the 
Public Domain in 2025

Popeye, Tintin, and "Singin' in the Rain" are among the creations soon to be in the public domain.

Even if you're not one for getting dressed up and going out to ring in the new year, there's still something to celebrate on Jan. 1: a new batch of copyrighted works entering the public domain.

In 2025, the rights to characters, books, plays, movies, drawings, paintings, and photography from 1929, as well as sound recordings from 1924 will expire.

This means that the public (that's us) can legally copy, share, and build upon them without permission or paying a fee.

This is according to the Center for the Study of the Public Domain at Duke University. Here are some of the highlights.

These are always a treat for content creators.

It's HERE! Google Trends Year in Search - 2024

Every year, Google Trends gives us a fascinating peek into the moments, questions, and trends that shaped our world.

In 2024, the searches tell the story of how we stayed curious, connected, and resilient.

From groundbreaking tech to cultural shifts, and even the quirky memes that brought a smile to our faces, these search trends highlight what captured our collective attention.

Whether you're looking for insights into rising industries, pop culture phenomena, or the topics that defined global conversations, this year's trends are a treasure trove of inspiration.

Join me as we explore how 2024 unfolded through the lens of Google’s data, and uncover what these trends mean for creators, marketers, and everyday explorers like you.

SEO in 2025: Experts Reveal 
Key Trends and Insights

We love to say that SEO is always changing, and 2024 proved that true.

There’s hardly been a year more challenging and exciting than that of 2024 - and I'm just talking about SEO.

But as we’re heading into 2025, we’re sure we have not seen the last of it - again, I'm just talking about SEO.

With everyone banking on AI.., search & the search industry are set for another sea of change.

In this guide, we hear from seasoned SEO experts for their insights on the future and how you can prepare.

Social Media in 2025: 7 Expert Predictions

If there’s one word that defines the world of social media marketing, it’s pivot.

Whether it’s platform updates, evolving content formats or lightning-fast trend cycles, marketers are constantly adapting—sometimes in real time.

Who hasn’t stepped away for lunch, only to come back and discover a major platform overhaul that upends your carefully planned content calendar or reporting metrics?

To help you stay ahead of the game, I tapped into the ICYMI community to uncover their predictions for the future of social media platforms, strategies and content formats that will take center stage in 2025.

Social media never hits pause, but this snapshot offers valuable insights into what marketers and creators are prioritizing in the year ahead.

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