Hello & Welcome
To this week's Tips, Guides and News You Can Use.

How To Implement Generative Engine Optimization (GEO) Strategies

You may have noticed some changes in how your search results look when you type a question in the Google search box.

It's not just Google but they will do for this example.

Anyway, many of these search results at the top of the page are generated by A.I. and provide more of an answer to your question than a bunch of links to click on.

Those "bunch of links to click on" is how most of us have been optimizing our content for - not those 'answer results.'

This guide will provide you with several actionable tips for what is being called GEO - Generative Engine Optimization.

Let's have a look.

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"Learn from My Mistakes: 
7 Digital Course Pitfalls to Skip"

Mistakes are part of the journey for every digital course creator, and trust me, I've made my fair share of them as I’ve built my business.

But for every one of these missteps, there’s been a valuable lesson.

My name is Amy, and I help entrepreneurs grow their businesses with digital courses.

So I’d love to walk you through some of the lesser-known mistakes I’ve made, so you can avoid them entirely.

Sound good?

8 Best Social Media Planning Tools in 2024

Social media planning tools help you map out social media content and schedule your posts.

From the big brands to the little ol' agencies - both use them.

These tools include a variety of features that make it easier to manage social media marketing across multiple platforms.

Let’s look at the top eight social media planning tools.

LinkedIn Company Page Strategies for 
2025 and Beyond

Are you taking advantage of the latest LinkedIn features for company pages?

Is it time to revisit your LinkedIn strategy?

LinkedIn company pages have undergone significant changes recently, offering new opportunities for B2B marketers to enhance their brand presence and engage with their audience.

In this guide, we’ll explore the best LinkedIn company page strategies.

"Fake AI “Podcasters” Are Reviewing My Book 
& It’s Freaking Me Out"

NotebookLM's "Audio Summaries" show a more personable future for AI-generated content.

As someone who has been following the growth of generative AI for a while now, I know that the technology can be pretty good (if not quite human-level) at quickly summarizing complex documents into a more digestible form.

But I still wasn't prepared for how disarmingly compelling it would be to listen to Google's NotebookLM condense this guys recent book about Minesweeper into a tight, 12.5-minute, podcast-style conversation between two people who don't exist.

I've tried it with PDFs I have on other topics and the same thing happened with them.

Wild.

Let's check it out.
NOTE: Be sure to be aware of the shortcomings of the NotebookLM as mentioned in this guide.

How to Check If You're Registered 
to Vote in Any State

A few weeks back Ohio announced the removal of 155,000 inactive and out-of-date voter registrations. 

Several more States are following suite. Do not get me wrong, accuracy in our voting rolls as well as the outcomes are important. The point here is...

It's time to check your status.

Before you request an absentee ballot or look up the address of your polling place, your first step is to take a minute to make sure that you’re actually registered to vote.

Easy as 1 - 2 - 3!